Bezos On Amazon’s Gadget Ambitions
Mon, Feb 9th, 2009
Amazon.com CEO Jeff Bezos announced a new version of the Kindle e-book reader Monday. Is the Kindle 2 just the beginning of Amazon’s plans to be a player in consumer electronics?
The Kindle was designed by an Amazon subsidiary called Lab126, located in Cupertino, Calif., just a few blocks away from Apple. Lab126 has more than a dozen job openings listed on its Web site, leading some analysts to speculate the ecommerce company has visions of launching its own music player or other device.
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