Could Shortcovers Throw Water on the Kindle?
Just days after Amazon (Nasdaq: AMZN) released the second edition of its Kindle e-book reader, a potential challenger has emerged from the north and appears set to enter the market. Shortcovers plans to bring e-books to a variety of smartphones and handheld devices, ridding readers of the need to carry an additional dedicated e-book reader.
Expected to launch by the end of the month in the U.S. and later this year in Canada, Shortcovers will offer users both an online and mobile destination through which they can acquire and read e-books and other literary content.
"A shortcover is a chapter or excerpt, a magazine article, a blog, an op-ed, etc. The first shortcover is free to sample, and can lead you to paid content. We expect to have a free shortcover for every book that can lead you to the full book, or in some cases, a chapter at a time," Michael Serbinis, executive vice president of Shortcovers and chief Information officer at Indigo Books & Music, told TechNewsWorld.
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