Get Over It, Geeks: The Kindle Is Not Your iPhone
Amazon's (AMZN) Kindle really is a whole new kind of gadget, geekerati. So stop the silly comparisons to "my iPhone" -- apparently the universal benchmark for any gadget. (Take it from me, the Peekster-in-chief.)
Compare instead to the consumer behavior that Amazon is really targeting: Reading books. Like the iPod (CD/tape players), the Flip (camcorders), the digital camera (film cameras), and the Peek (smartphones), the Kindle has a flat-footed foe: Books.
You know you are on to something when Steve Jobs calls your product stupid because "people don't read anymore."
Kindle was the first effort at an e-book that really was better enough to get people's attention: Good for reading, portable, easy to use, and even a plausible "deal" if you read a lot. As good as a book in most ways, and better in a bunch of ways.
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