Why Kindle for iPhone Won’t Hurt Kindle Sales

Thu, Mar 5th, 2009

Some tech analysts are wondering if the free Kindle for iPhone application will cannibalize sales of Amazon's Kindle e-book reader. A BusinessWeek article suggests that Amazon's no-cost app for the iPhone and iPod Touch may give consumers one less reason to buy the pricey Kindle 2:

"'In an economy like we have today, I don't see people shelling out hundreds of dollars for a device which replicates something they already have,' says Bill Mirabito, head of e-commerce researcher B2C Partners."

Read the whole story on PC World

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