Diddit launches surprisingly addictive activity guide
The development team behind search company Inktomi is launching a new service tonight called Diddit, which functions as both an activity guide and a way to share stories and accomplishments.
Diddit is a bit like business-rating services such as Yelp and Citysearch, but with a broader range of listings, and a dash of "story-sharing" sites like Tokoni. It includes individual attraction descriptions, as well as lists of everything from Harry Potter books to free activities in San Francisco. You can check off each activity as "diddit" (get it?) or "wanna," and share more detailed reviews or stories. Users also have individual profile pages listing their "accomplishments" and their comments.
I have to admit, my first reaction to Diddit’s concept was, "Boy, that sounds awfully Web 2.0″ - or, to use an insult that I’ve been seeing in VentureBeat comments and elsewhere, it sounds awfully 2008. I mean, is now really the time to launch a site featuring user-generated content, particularly one focused travel and other activities, and to plan on making money through advertising?
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