Blockbuster Total Access to add games for $5 bump
With games costing as much as $60 at release, it's no wonder that people are turning to game rentals to save some dough. Blockbuster Video wants a larger slice of that pie, and has announced that it will begin to offer game rentals through its mail-based rental service, Blockbuster Total Access.
This upgrade to the service will be added to select markets across the country soon, and is aimed for wide release by the second half of the year. This would give Blockbuster the only through-the-mail subscription rental service that allows customers to rent both movies and video games.
"We already rent more video games than any other company, store-based or online, in the nation, so we know our core customer loves games as well as movies," VP and general manager of blockbuster.com Bob Barr said in a statement. "With this pilot program, we're laying the groundwork for offering Blockbuster Total Access customers easy online access to the movies and games they want, through an integrated subscription offering. Plus, according to their plan, they'll continue to be able to exchange their by-mail rentals both for free in-store movies as well as half-price in-store game rentals."
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